Digital Manager (YouTube)

Mumbai

Page/channel management to drive revenue and user growth, drive digital marketing campaigns
Must have worked in an entertainment / media/ music company in a role driving monetization

Primary Responsibilities –

Drive the YouTube growth for our YouTube channels – revenue and subscriber growth
Formulate the YouTube and annual Revenue forecasting plans
Proactively identify areas of growth and ways to leverage content assets across the platform to drive subscriber engagement and growth.
Lead launch campaigns for digital for new music videos, songs, movies and other properties
Research on what content is performing well on YouTube as well as other platforms.
Weekly, monthly and annual performance reporting
Evaluate content performance on YouTube
Provide insights and support acquisition of content for digital

Technical Skills: -

Good analytical skills, must be well versed with YouTube CMS, YouTube Monetization

Required Experience

4-6 years of experience in content marketing and YouTube growth - Experience using SEO/SMM Tools like YouTube Analytics, Google Analytics, etc.
In-depth understanding of audience retention metrics (e.g. Average view duration vs. % completion, watch time).
Cross-platform Video SEO knowledge and experience.

permanent

2 years ago 23 Oct, 2021

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Digital Manager (YouTube)

Company

BUSINESSES

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